Delivering the Best Retail Industry Insight on Retail Trends Since 1988

As acknowledged experts in the retail industry, MVI’s retail analysts provide thought provoking insights sought by trade publications and the media. This exposure continues to reinforce MVI as a highly recognized name and enhances our ability to engage at many levels, on a broad range of topics.

Current MVI News Releases

ECRM® and MVI partner to offer subscribers comprehensive advertising information

CLEVELAND, OHIO (Monday, June 02, 2008) ECRM and MVI have partnered to offer MVIInsights.com subscribers six of ECRM’s Ad Comparisons Platinum reports on 20 key retail accounts. Ad Comparisons Platinum reports are an upgraded, in-depth version of ECRM’s ad tracking service. Reports provided include: Circular Overview, Ads by Category, Trend Analysis, Private Label, Price Point Analysis and the latest Circular images. These valuable resources give retail suppliers advanced information they can use to improve their business practices. Suppliers can view key insights on pricing strategies from the top 20 retail chains and provide department level ad analysis for each chain.

Through the partnership, MVI analysts will have access to ECRM’s Ad Comparisons database enabling them to analyze retailer trends and pricing strategies. “We are thrilled to announce MVI’s collaboration with ECRM, which gives our clients new powerful insights that will help them strengthen their relationships with their key customers,” said Wayne Levings, CEO of MVI.

Reports will become available to MVI-Insights.com subscribers on June 3rd at www.MVIInsights.com and are located in the Retailer Insight Centres.

“We are excited to partner with MVI and see the collaboration as an excellent fit to provide CPG suppliers a new source for valuable information. We look forward to the potential growth of the partnership in the future,” said John Dowers, President of ECRM. For more information on accessing the reports, please contact Kristen Flanagan at 617-588-4198. Download Full Release [PDF]

Corporate Press Relations

Please send your questions or requests to our Press Relations Contact listed below. Our retail analysts are available to comment on industry trends and issues.

If you would like a press kit or photos sent to you, please provide your complete mailing address, phone, and e-mail address. We make an effort to reply to all requests within one or two working days, during normal business hours.

Press Relations Contact:

Jen Watson, Design & Communications Manager

1.617.588.4112 or Communications@mvi-insights.com