The European Grocery landscape is undergoing a period of radical change. The chaos unleashed by the financial crisis continues to put pressure on the cost of capital. Additionally, the recession continues to sap consumer confidence and spending power. These trends are accompanied by the rapid growth of digital platforms encouraging an explosion of e-commerce and digital communication. At the same time, the race for space continues with grocery retailers set on expansion that will win market share.

It is essential that suppliers understand the ways in which the customer landscape is changing over the coming years. There will be some different names on the scorecards of "winners" and there certainly will be a number of different business models. In the end, category strategies need to adapt and resources need to be deployed against new areas.

Why You Should Attend:

• Get fact based, data driven insights
• Review of forecasts year by year (3 yr. focus)
• Adjust your sales plans
• Adjust trade and brand marketing strategies
• Uncover the Winners and Losers by Channel and Retailer

For more information, or delegate rates please contact us on: customerservice@mvi-insights.com